So far we’ve analyzed Bernie Sanders and Carly Fiorina. Now we will analyze the most controversial candidate: Donald Trump. We’ve heard Donald Trump pass many controversial statements, but let’s see what this says about his personality:
Just in case you don’t know (if you’ve already know this, feel free to skip ahead), our software analyzes text and returns an OCEAN personality. OCEAN stands for Openness, Conscientiousness, Extraversion, Agreeableness, and Neuroticism. The openness category describes how open someone is to new ideas. Higher percentage scores signify a more open person while lower percentage scores signify a more closed minded person. We’d like to make a very important note here: Openness does not necessarily signify the politics that someone has. It is very much possible that someone may be a political conservative with a high openness score and vice versa. This simply signifies how receptive someone is to new ideas. The conscientiousness category describes how thorough, forward thinking, or vigilant someone is. Higher percentage scores signify a person who is more efficient, organized/thorough, forward thinking, planned, etc, while a lower percentage score signifies someone who is more easy going, less organized/thorough, spontaneous, etc. The extraversion category describes whether a person is more of an extrovert or an introvert. Higher percentage scores signify a more extraverted personality while lower percentage scores signify a more introverted personality. Agreeableness describes how cooperative, sympathetic a person is. Higher percentage scores mean the person is more agreeable and vice versa. Neuroticism describes how likely someone is to experience negative emotions. A high percentage score in this category signifies more likelihood to experience negative emotions.
Donald Trump has a very interesting personality. In terms of openness, Donald Trump ranks at around 48%. This is a very ambiguous score so we cannot tell if Donald Trump is very open to new ideas and experiences or not. Interestingly enough, he ranks about average in terms of openness. Donald Trump is most likely open to some experiences/ideas but not to others. We would need more data and possibly need to analyze other factors in order to determine what Trump is more open to and what Trump is not more open to.
Trump is highly conscientious, meaning that he prefers to plan things ahead of time rather than be spontaneous. He probably has a more disciplined mindset, is very vigilant, and also very well planned. This is interesting, as it seems to indicate that everything that Trump has said so far is actually preplanned rather than off the cuff. He knows the consequences of what he is saying, which goes to say that he knows exactly what he is doing as well. So every time Trump makes a jab at someone, or says something extremely controversial, he’s doing it knowing fully well what the consequences may be. Taken to an extreme, a person with a high score in this category can be a conformist.
Trump’s extraversion score is ambiguous as well, though it is on a slightly lower side. He is an ambivert, or someone who falls in the middle of being very extraverted and being very introverted. Probably he prefers to be extraverted in some situations (being more social, etc.) and is probably introverted in other situations. There may be a slight preference towards introversion. We would probably need more information to understand more about him in this category.
Now here’s something that people might find shocking: Trump ranks pretty high on agreeableness. Now before anyone makes judgements one way or another, let’s look at what that means and what the cause might be. Agreeableness means that a person is honest, trustworthy, and empathetic. So according to this, Trump does have some of those qualities, at least based on what he tweets. This could be due to many factors. The first is that nearly every political candidate is trying to sound very positive right now. Every candidate wants to seem agreeable. Next, Trump may be agreeable, but if you do not agree with his ideology (remember, he’s not extremely open), then you will find him very disagreeable as he does not have a high rank on open mindedness (even though it is not low either).
Finally, Trump is not very neurotic, though his score is starting to creep up towards 40%, meaning he could become a more ambiguous figure. Trump is less likely to experience negative emotions and probably will be calm under stress. We can see this right now, as Trump is taking all sorts of media jabs and other candidates attacks without seeming under pressure and responding back with equal furor. Again, this is not the lowest score, as President Obama ranks 28% in this category, meaning he is definitely very calm under pressure.
So here we have the controversial Donald Trump, who only seems to become more complex in light of his personality analysis. It will be interesting to see how his scores change throughout the election season. Stay tuned for more posts!